Session Date: Tuesday, May 21, 2013 Starting Time: 12:00pm Eastern Duration: Approx. 60 minutes Price: FREE
| | About the Webcast: Join us Tuesday, May 21 at 12:00 PM ET / 9:00 AM PT / 5:00 PM GMT for a free webcast sponsored by Virtusales Publishing Software where you will learn about the benefits of using a publishing system as a single source for all of your metadata.
Metadata is essential to the success of ebook discoverability and profitability. Yet BISG acknowledges that “metadata in publishing is a mess…some 95% of publishers reporting changes to the metadata they send out into the supply chain.”
In this webcast on the advantages of automated publishing systems, you’ll hear one publisher’s success story of transitioning from manually managed metadata to an automated publishing system and the effect that transition has had on sales and employee productivity. And, discover just how important correct metadata is for overseas sales.
This webcast is a free service of Digital Book World and sponsored by Virtusales Publishing Software.
Who should attend: • | Publishing executives | • | Ebook publishers | • | Ebook marketers | • | Managers responsible for company profitability | • | Developers and managers responsible for updating data to retailers and partners | | | |
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| | Attendees will learn: | • | How to manage more books and data with your existing staff | • | How to efficiently maintain rights, rules and standards | • | How to ensure the data is richer, better validated and much easier to control | • | How to feed metadata out from a central database | • | How to increase the discoverability of your books | • | How your team can spend time creatively, rather than rekeying, fixing and resending data | • | Options for demonstrating best practice to your authors, suppliers and peers | | Presenters:

Bonnie Russell, IT Manager at Wayne State University Press 
Rodney Elder, VP Operations at Virtusales Publishing Software
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